G l o b a l
award-winning communications group COMCO
Mundo League of Enterprises has finally concluded “UNMASKED: The
COMCO Mundo Write to
Ignite Initiative Season 3”
with the announcement of
the program’s Top Storytellers in a virtual awards
night held recently.
Following the
success of its first and
second seasons, the initiative recently returned
for a third season to continue empowering storytellers across the nation
by collating and amplifying
their powerful stories that
champion the human spirit. Write to Ignite Season
3 brought to light amazing
stories that were previously untold, unheard, or underrated.
By pushing participants beyond their
comfort zones and asking them to feature tales
of triumph, success and
perseverance from other
people they are connected
to, work with or know, the
initiative was able to pull
back the mask of everyday
heroes from various walks
of life and to share their
heartwarming journeys
and inspiring perspectives
in life.
Numerous participants from all over the
Philippines participated
in the challenge, with 40
finalists emerging to lead
the journey. These finalists were invited to a Virtual Awarding Ceremony,
where the top 20 storytellers were declared.
Iris Acosta of
Pinay Ads from Caloocan City emerged as
the Grand Champion for
her entry “Unmasking
Strength: A Journey of Resilience and Hope” about
her mom’s battle against
cancer. Other winners in
the top 5 include 1st runner-up Gretchen Filart of
Our World in Words from
Sta. Maria, Bulacan for
her entry “Championing
Biodiversity Against The
Odds: Environmentalist
Celine Murillo, Unmasked”
which is about the journey
of environmentalist Celine
Murillo and her advocacy
for the conservation of biodiversity and natural heritage through storytelling;
2nd runner-up Katrina Rivera of Kwento ni Kat from
Talisay City, Negros Occidental for “Wrist Tags, Bananas in Pajamas, Masks,
and All the Things That
Can Keep Us Alive” which
is about her friend Nikka and her battle with lupus; 3rd runner-up Mauie
Flores of The 24-Hour
Mommy from Cainta, Rizal
for “UNMASKED: The
Amazing Faith and Courage of a Fabulous Ausome
Mom” which is about her
churchmate’s journey raising her three children in
the autism spectrum; and
4th runner-up Marjorie Pineda-Uy of Woman in Digital from Quezon City for
“UNMASKED: God Loves
You ‘As Is’” which is about
her aunt’s experience living with disability.
The top 5 winners were
also given an opportunity
to support their selected
accredited non-government organization through
donations as part of the
prizes they won. Grand
Champion Iris Acosta
chose to support Save the
Children Philippines, 1st
runner-up Gretchen Filart
picked Philippine Eagle
Foundation, 2nd runner-up
Katrina Rivera selected
Make-A-Wish Foundation, 3rd runner-up Mauie
Flores partnered with SOS
Children’s Villages, and
4th runner-up Marjorie
Uy identified Philippine
Animal Welfare Society
(PAWS) as beneficiary.
The Grand
Champion won PhP
40,000 and two international round-trip tickets
from airasia. The rest of
the Top 5 winners won
cash prizes, PhP 20,000
for the 1st Runner-Up;
PhP 15,000 for the 2nd
Runner-Up; PhP 12,000
for the 3rd Runner-Up;
and PhP 10,000 for the
4th Runner-Up. The Top 6
to 20 finalists are bringing
home cash prizes while all
the Top 40 Finalists are receiving merchandise items
from sponsors and participating brands.
“We started the
Write to Ignite initiative
amid the pandemic. It was
timely back then, and it
still is up to now. At a time
when our social media
has become a tool for the
proliferation of fake news,
trolling, organized bashing, hate campaigns, and
black propaganda, we go
back to the very essence
and roots of blogging,
which is authentic storytelling. This is what a real
blogger does. We trust
and believe that they uphold the very essence of
the practice, sharing the
truth through inspirational writing and storytelling.
This is why we are proud
of the Write to Ignite bloggers, content creators,
and storytellers as once
again, they were able to
demonstrate that the platforms they use can be,
and should be, used for
positive social change,”
said Ferdinand L. Bondoy, the Group Chief Executive Director and Lead
Strategic Communications
Counsel / Partner and
Co-Founder of COMCO
Mundo League of Enterprises.
“It was a challenge to have to write
someone else’s story, but
our Write to Ignite storytellers were able to accomplish that and even
exceed expectations. All
entries and stories were
very valuable and worthy
of being read, shared, and
recognized,” shared Mr.
Bondoy.
UNMASKED: The COMCO Mundo Write to Ignite Initiative Season 3 is
created and organized by
COMCO Mundo League
of Enterprises, with airasia as a major sponsor /
brand partner; with Babyflo and PHILUSA Corporation, Century Tuna,
Licealiz and Lamoiyan
Corporation, Rémy Martin,
and Uratex Monoblock as
sponsors / brand partners;
with Make-A-Wish Philippines, Philippine Animal
Welfare Society (PAWS),
Philippine Eagle Foundation, Save the Children
Philippines and SOS Children’s Villages Philippines
as NGO partners; and with
SEA Wave Pop Culture
Magazine as the official
media partner.
To know more
about COMCO Mundo
League of Enterprises and
Write to Ignite, visit www.
comcomundo.com or follow https://www.facebook.
com/comcomundo/ on
Facebook and https://
www.linkedin.com/company/comcomundo on
LinkedIn
