M e t r o p o l i t a n
Bank & Trust Co. ‘s (Metrobank) Private Wealth business bags two accolades
at the 2023 Asiamoney
Private Bank Awards,
further strengthening its
position as the preferred
partner of Ultra-High Net
Worth segment.
Metrobank garnered the Best Domestic
Private Bank in the Philippines award for the second straight year. It was
also named as the Best
Bank for the Ultra-High
Net Worth clients.
Metrobank’s performance versus competitors, successes in achieving market share, and
ability to cope with difficult
or changing market conditions, were among the
reasons why Asiamoney
named Metrobank as the
winner for both categories.
Metrobank’s Private Wealth Division has
managed to deliver exceptional results in 2022 amid
challenging market conditions.
“Although the
Covid-19 era was rough
on the broader industry, Metrobank used the
disruption to build up its
internal muscle. It put relationship managers under stringent certification
and training programs,
for instance. That boosted quality and efficiency
in product areas such as
treasury and trust, basic
derivatives, cash management, loans packaging,
and consumer lending,”
says Asiamoney.
On top of Metrobank’s top-notch pool of
relationship managers,
Asiamoney also recognized that this significant
growth of the business
was fueled by the Bank’s
strategic efforts to leverage its extensive branch
banking network for targeted acquisition, and
innovative financial solutions. These resulted in
improved client coverage
and service delivery.
“ M e t r o b a n k ’ s
dynamic and holistic approach to managing the
wealth of our clients is a
key factor for our continued recognition as the preferred partner of the UltraHigh-Net-Worth segment.
But our mission goes
beyond financial management. At the core, our purpose has always centered
on enabling our clientele
to fulfill their goals and
maximize opportunities
in front of them, through
financial strategies tailor-made for each client
and their respective families,” says Lizette Perez,
who heads Metrobank’s
Private Wealth Division.
“This recognition is a testament to our
commitment in becoming
the best partner and most
trusted financial advisor
for Filipino affluent families. With this, we’re proud
to say that our clients remain in good hands,” Perez adds.
The Bank’s Private Wealth team was
established in 2016. Since
then, the business has
rapidly and successfully
captured the attention of
the Ultra-High-Net-Worth
segment in the Philippines. Moreover, through
Metrobank Private Wealth,
customers are able to
have access to the entire
product suite of the Metrobank Group.
Last year, Metrobank brought home major
awards from top global
financial publications. Euromoney and the Banker
named it as the Best Bank
in the Philippines for 2022.
It was also recognized as
the Strongest Bank in the
Philippines by The Asian
Banker for 2021 and 2022.
