On March 7, 2023, the Department of Trade and Industry (DTI) Rizal successfully facilitated the third session of Digital Tuesdays: Branding Your Business with resource speaker Ms. Eureka Jeanne Engalla. Digital Tuesdays is a program collaboration between DTI – Rizal, Department of Information and Communications Technology (DICT) and Philippine Chamber of Commerce and Industry (PCCI) – Antipolo, which main objective is to engage Micro, Small, and Medium Enterprises (MSMEs) to benefit from the utilization and promotion of digitalization in their products and services. Ms. Engalla, the owner of EJam Food Hub and the co-founder of Creative Sparks Co. also a Digital Marketing Specialist shared expertise on digital marketing and the importance of branding in this field. She also covered the Brand Name, Logo, Color Palette and Taglines in her discussion. The webinar was graced by DTI Rizal Business Development Division Chief, Ms. Sharon F. Dioco and hosted by Business Counselor Elaine Suazo of Negosyo Center Jalajala. It was attended by over 300 existing and potential MSMEs from various cities/municipalities in the Philippines. PR
